PRODUCT OVERVIEW:


Fito is a multi-device application that helps users to lead a healthy lifestyle and to reach their goals over body transformation by suggesting proper diet plans Based on their goals over their body type and their lifestyle. Moreover, it fulfills the nutrition level who are suffering from malnutrition.

Problem Statement:

Nowadays people are facing a lot of health issues such as cardiac arrest, obesity, and some people are suffering from malnutrition all these are because of excessive eating, lack of doing physical activities and people aren't having much light over nutrition and calorie intake.

Solution:

We have to customize their meal options which are having recommended calorie intake based on their goals and lifestyle  

Need to suggest a proper physical activity time based on BMI and lifestyle

customize the meal with a list of recipes based on calorie intake which fulfills their nutrition levels.

 My role:

UX Designer: Design Fito application from conception to delivery.

Responsibilities:

 Conducting user research, paper, and digital wireframing, Low & high fidelity prototyping, accounting for accessibility and iterating on designs, etc.

User research: summary


I conducted interviews and created empathy maps to understand users I’m designing for and their Needs a primary user group identified through research who are lacking time in preparing their meals with proper nutrition values and people who are obsessive with overeating.


This user group confirmed initial assumptions about Fito's app, but research also revealed that Time was not the only factor that limits the users to make a nutritious meal. some user groups don't know how to cook a nutritious meal. and some are not having any light over calorie intake and deficit. 


User research: Pain Points


Time: To prepare a nutritious meal they are lacking behind time in their busy lifestyle.


lack of light: some people are not aware of calorie intake and deficit. 

Research Insights

Obesity in India has reached epidemic proportions in the 21st century, with morbid obesity affecting 5% of the country's population. India is following a trend of other developing countries that are steadily becoming more obese. Unhealthy, processed food has become much more accessible following India's continued integration in global food markets. 

User Persona's

Target users

Wireframes

Taking the time to draft initial ideas of core screens of the app on paper ensured that the elements that made it to digital wireframes would be well suited to address user's pain points for the home screen. 

Digital wireframes

The initial design phase continued, I made sure to base screen designs on feedback and findings from the user research.

Low-fidelity prototype

Low fidelity prototype Connected the primary user flow from signup to an application continuing the core functionality so this prototype can be used on usability study with users.

Refining the design

Taking usability study findings I iterated and modified the designs until it turns out a finished product.

 Refined Mockups

Before usability study

here I didn't provide the option of recommended proportions of a meal and Wishlist menu  

After usability study

recommended proportions of a meal & Wishlist menu are included.


Before usability study

filter options for meal search are not there 

After usability study

filter options for meal search included which saves time for the user

Mockups

HIGH FIDELITY PROTOTYPE

Design Systems

Color Palettes

              Typography

Roboto

Learnings